Data + Guidance + Governance = DG2
The complexity of today’s marketing mix makes it incredibly important for companies to have real-time control, governance frameworks and transparency covering its marketing investments. DG2 provides multinational companies with technology solutions, data analytics, risk mitigation, compliance assurance, media/digital performance, advisory support and value covering its marketing investments.
Marketing Spend Management Solutions For Data Driven Decision Making In Real-Time
Market Value Assessment
Contract Compliance Services
Media Performance Analytics
Continuous Monitoring Services
Invoice Processing Services
Learn more about DG2 global value and solutions with a few of our client case studies.
AD-Con-Z:
Learn more about DG2 SaaS for estimate compliance
Manufacturing:
Learn how DG2 delivered $27.1 million in cost savings for a global manufacturing company
Pharma:
Learn how DG2 delivered $21.2 million in cost savings for a global pharmaceutical company
INDUSTRY EXPERTISE
DG2 clients are Fortune 500, Fortune US 1000, and other medium and small-size companies that invest funds to support their marketing efforts and build brand awareness. Our global strategic consultants, data scientists and subject matter experts provide audit services and technology software solutions for optimizing marketing investments and ensuring transparency are built into ad agency contract terms, invoicing and transactional data.
Our Global Reach
We have conducted over $800 billion in global marketing audits in 84 countries, yielding more than $1 billion in client value and savings.
Technology
Optimized Marketing Spend
DG2 offers a platform of solutions and services developed by subject matter experts. With cutting edge technology and proven processes, we solve marketer’s pains.
CCS
Contract Compliance Services
Deep-dive agency contract compliance audit to recover funds, assess risks and improve control processes.
DG2-SOA
Contract Governance Solution
Seal of Approval Software based solution for cohesion and integrity throughout the tiered chain of marketing suppliers.
DG2-IPS
Invoice Processing Services
Rigorous and compliant monthly process for reviewing, validating and approving agency invoices/support documentation to increase spend transparency, eliminate defective spend and ensure policy adherence.
DG2-MD®
Continuous Monitoring as a Service
CMaaS bridges ad agency invoicing data gap by ensuring real-time marketing spend control and recovering refunds.
ADCOMP360®
Market Value Benchmarks
SaaS market pricing data assessment.
OPTI-TRACKER®
Media Performance Analytics
Actionable insights and savings opportunities that improve media value and media weight efficiencies
A SUCCESSFUL TEAM
BEATS WITH ONE HEART
Michael Lay
Founder & Chief Executive Officer
35+ Years Industry Experience
+1 310 809 0899
mlay@dg2ww.com
Evan Hoffner
Chief Operating Officer
20+ Years Industry Experience
+1 310 848 5592
ehoffner@dg2ww.com
Celeste Fiorenza
Chief Technology Officer
10+ Years Industry Experience
+54 9 1130603073
cfiorenza@dg2ww.com
Mike Laraway
Chief Business Officer
30+ Years Industry Experience
+1 336 253 4977
mlaraway@dg2ww.com
Gonzalo Demattei
Project Director
Maria Gabriela Yejo
Finance Analysis Lead
Gastón San Cristobal
Project Manager
Gabriela Ramirez
Sr. Finance Analysis
Ignacio Goncalves
Sr. Finance Analysis
Manuel Martinez
Sr. Data Mining
Abby Arenas
Finance Analyst & Research
Kenny Olier
Finance Analyst & Business Intelligence
Pilar Varangot
Marketing Analyst
SPEAK WITH AN EXPERT
Find out what DG2 can do for your business. Please send your inquiries to contact@dg2ww.com and we will immediately address your questions. * Required fields.
